The University of Brescia (UNIBS) will be presenting the paper “Towards usage-oriented business models: an assessment of European capital goods manufacturers” in the next EurOMA conference (http://www.euroma2014italy.org). The objective of this paper is to empirically investigate the way business models of capital goods manufacturers are configured and the persisting obstacles/driver toward the development of new service oriented business models, based on the findings from the survey carried out in the T-REX project.
This year the European Commission is launching Horizon 2020, the new Framework Program for Research and Innovation. The operations management scientific community is called to put a lot of attention on its contribution to innovation and on its role and value in an innovation economy. For this reason, this year the Conference theme is: Operations Management in an Innovation Economy.
In the DOCUMENTS section of the website you can download the full paper (in english).
This project has received funding from the European Community's Seventh
Framework Programme (FP7-FoF-NMP-2013-8) under grant agreement no 609005.
